What to know:
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More and more marketers have been trying out AI as part of their work since ChatGPT launched in November 2023. They are also looking for the best ChatGPT prompts for marketing.
At the moment, research shows that 69% of marketers use ChatGPT for work. The AI tool’s natural language processing and natural language production features really make it useful for speeding up the process of making content and creative work.
For example, marketers can use ChatGPT to come up with new content, edit old content, scan papers, help with email outreach, and get advice on marketing strategy and best practices in general.
In this article, we are going to look at the 150 best ChatGPT prompts for enhancing marketing in 2024.
Contents
What is ChatGPT?
ChatGPT is an OpenAI-owned, publicly accessible tool. It collects information from across the Internet using natural language processing in order to respond to search queries and provide desired content.
ChatGPT provides original responses; they have not been duplicated and pasted from the Internet.
Except for ChatGPT Plus, which requires a paid subscription, the tool is free.
One of the most recent advancements in AI tools is ChatGPT.
Content Assistant is an all-inclusive collection of complimentary features powered by artificial intelligence that facilitate the generation, creation, and distribution of exceptional content with optimal speed and effectiveness.
Following that, we will dive into an examination of the diverse kinds of prompts that can be employed to enhance ChatGPT.
History of ChatGpt
OpenAI has developed the ChatGPT language model, which is a member of the GPT (Generative Pre-trained Transformer) family. The genesis of ChatGPT can be traced back to earlier versions of the GPT framework.
- GPT-1 (2018): In June 2018, the journey started with the publication of GPT-1. It displayed the capabilities of large-scale, unsupervised learning in a revolutionary fashion. 117 million parameters comprised GPT-1, which was trained on a wide variety of internet texts.
- GPT-2 (2019): OpenAI released GPT-2, an even more potent repetition, in February 2019. With 1.5 billion parameters, GPT-2 was among the most extensive language models available during that period. As a result of apprehensions regarding the possible improper utilization of the technology, OpenAI abstained from the complete release at first. Nevertheless, in due course, the comprehensive model was disclosed to the general public.
- GPT-3 (2020): GPT-3, the third iteration, represented a substantial progression. GPT-3, which was unveiled in June 2020, specified an astounding 175 billion parameters, surpassing all other language models at that time. Recognized for its capacity to produce coherent and contextually appropriate text, GPT-3 showed exceptional performance across a broad spectrum of natural language processing tasks.
- ChatGPT (2020): ChatGPT, a variant developed by OpenAI specifically for conversational applications, builds upon the achievements of GPT-3. Designed to facilitate user interaction and solicit insightful input, it was initially unveiled as a research preview. OpenAI subsequently introduced a subscription plan known as ChatGPT Plus, which offered extra advantages in addition to the free research preview.
- ChatGPT API (2021): Recognizing the demand for integrating ChatGPT into various applications, OpenAI launched the ChatGPT API in February 2021. This allowed developers to incorporate the model’s natural language understanding and generation capabilities into their software.
The Best ChatGPT Prompts for Boosting Marketing Results
ChatGPT could be like a Swiss army knife for marketers, helping to organize many parts of the creative process, from coming up with ideas and making plans to editing content and copy that has already been written. We’ve picked out some of the best ChatGPT prompts for marketing use cases below.
1. Content / Copy Creation
ChatGPT is a highly efficient content generation tool that is employed to produce a wide range of content, including but not limited to articles, blog posts, user experience copy, product descriptions, and video narratives. Consider the following ChatGPT marketing prompts as starting points:
- Generate five topics for a blog article on [INSERT THEME/TREND]
- Write 10 headlines for a blog on [INSERT TOPIC]
- Write a blog post on [INSERT TOPIC]
- Create a blog post outline on [INSERT TOPIC]
- Give me a list of SEO keywords I can use for a blog on [INSERT TOPIC]
- Write a meta description for a blog post on [INSERT TOPIC]
- Generate a template for a blog post on [INSERT TOPIC]
- Create a header image for a blog post on [INSERT TOPIC]
- Produce an image I can use for a subheading on [INSERT TOPIC]
- Check this blog for spelling and grammatical mistakes [INSERT TEXT]
- What are the best books on SEO best practices?
- Tell me 10 SEO best practices to use in my writing
- Give me a list of 10 facts I could use in an article on [INSERT TOPIC]
- Generate five calls to action for a blog post on [INSERT TOPIC] promoting [INSERT PRODUCT/OFFER]
- Create a response to this blog comment: [INSERT COMMENT]
- Generate a list of 5 FAQs on [INSERT TOPIC]
- Give me a list of the top [INSERT TOPIC] trends
- Tell me how this blog post could be improved. [INSERT TEXT]
- How could I make this headline catchier? [INSERT HEADLINE]
- Write a summary of the following article: [INSERT TEXT]
- Produce a list of pros and cons for [INSERT TOPIC/PRODUCT]
- Create an audience personal for an article on [INSERT TOPIC]
- Translates the following features into benefits [INSERT FEATURES]
- Write me a product description on [INSERT PRODUCT] with [INSERT FEATURES]
- Create five concepts for a YouTube video on [INSERT TOPIC]
- Generate a script for a video ad that advertises [INSERT PRODUCT]
- Draw up a press release announcing [INSERT ANNOUNCEMENT]
- Shorten this copy [INSERT TEXT]
- Rephrase the following content: [INSERT TEXT]
- Give me a list of 5 sites I could link to for an article on [INSERT TEXT]
2. Email Marketing
Chatbots like ChatGPT can help your email marketers do their jobs better by creating email body text, subject lines, plans, and calls to action whenever they need to. Here are some email marketing questions that ChatGPT can ask you to help you make good email campaigns:
- Write me a cold email promoting [INSERT PRODUCT/PROMOTION]
- Create five email subject lines for [INSERT TOPIC/PROMOTION]
- Generate an email template I can use to reach out to sponsors
- Produce a brief email pitch for a guest-posted article on [INSERT WEBSITE] on [INSERT TOPIC]
- Draft an email promoting a holiday sale for [INSERT PRODUCT] on [INSERT HOLIDAY]
- Give me five calls-to-action prompts I can use in an email promoting [INSERT PRODUCT/PROMOTION]
- Create a follow-up email for the email pasted below [INSERT TEXT]
- Tell me how I can improve this email’s conversion rate. [INSERT TEXT]
- Draft an email encouraging the recipient to opt into our newsletter
- Generate an email promoting the following webinar: [INSERT WEBINAR/OFFER]
- Create an outline for my email newsletter on [INSERT TOPIC]
- Share ten email copywriting best practices I can use to increase conversions
- What are the best books on email copywriting?
- How can I optimize emails for mobile users?
- Tell me how I can stop my emails from hitting the spam folder
- Suggest five tools I can use to help improve my email marketing strategy
- Personalize the email below to meet the needs of this customer persona [INSERT EMAIL COPY/CUSTOMER PERSONA]
- How can I measure the performance of my email marketing campaign?
- Proofread this email for grammatical errors and spelling mistakes. [INSERT TEXT]
- Shorten this email [INSERT TEXT]
- Rewrite this email in an informal, formal, or professional tone. [INSERT TEXT]
- Tell me how A/B testing can improve my email marketing
- How can I build my email list and increase my number of subscribers?
- Create a response to this customer complaint [INSERT TEXT]
- Generate an informal welcome email for new subscribers to our email newsletter
- Write an email to re-engage an inactive customer with [INSERT PROMOTION/PRODUCT OFFER]
- Create a 3-part email sequence to onboard new customers
- Tell me how I can improve my email subject lines
- Give me a list of tips on how this email could be improved [INSERT TEXT]
- Developed a personalized email offer promoting [INSERT PRODUCT] for [INSERT CUSTOMER PERSONA]
Chatbots like ChatGPT can help your email marketers do their jobs better by creating email body text, subject lines, plans, and calls to action whenever they need to. Here are some email marketing questions that ChatGPT can ask you to help you make good email campaigns:
- Give me 10 ideas for a social media post on [INSERT PLATFORM] about [INSERT TOPIC]
- Create a social post promoting [INSERT PRODUCT/OFFER]
- Write me a double-lined, spaced LinkedIn post on [INSERT TOPIC]
- Suggest 5 call to action I can use on LinkedIn to promote [INSERT PRODUCT/OFFER]
- Create a social media post promoting [INSERT PRODUCT]
- Suggest 5 concepts for an Instagram post on [INSERT PRODUCT/OFFER/TOPIC]
- Suggest 5 captions for my Instagram post about [INSERT TOPIC]
- Write a response to this user comment: [INSERT TEXT]
- Create a LinkedIn post promoting our upcoming webinar on [INSERT TOPIC]
- Tell me how I can generate more leads on social media
- Draft a post promoting a contest or giveaway on [INSERT OFFER] that encourages them to like and comment to enter
- Create an image I can use for an Instagram post on [INSERT TOPIC]
- Produce a poll on [INSERT TOPIC] we can use to increase engagement on [INSERT PLATFORM]
- Give me ideas for a social media contest I could use to promote engagement on [INSERT PLATFORM]
- Create a Facebook ad promoting [INSERT PRODUCT/SERVICE/OFFER]
- Generate 5 ideas for a YouTube video on [INSERT TOPIC]
- Produce an image I can use for a YouTube thumbnail image on [INSERT TOPIC]
- Write a caption for a YouTube video on [INSERT TOPIC]
- Craft an X (Twitter) post on [INSERT TOPIC]
- Draw up 5 tweets I could write about [INSERT TOPIC]
- Give me a list of hashtags I can use for an X post on [INSERT TOPIC]
- Create an X poll on [INSERT TOPIC]
- Provide me with 5 ideas for a video on TikTok promoting [INSERT TOPIC/PRODUCT/OFFER]
- Create a script for a TikTok video on [INSERT TOPIC]
- Produce five TiKTok captions for a video about [INSERT TOPIC]
- Give me 5 hashtags to use to promote a TikTok video on [INSERT TOPIC]
- What are the best books to read on social media marketing for [INSERT PLATFORM]?
- Tell me the top 5 books to read on social selling
- What are some best practices for marketing on social media?
- Write me a bio for my brand on [INSERT PLATFORM]
4. Market Research
Another area where creative AI can really help marketers is in market research, giving them new information about what customers want and need. Here is a list of ChatGPT questions that will help you with your market research.
- Give me x key trends in [INSERT INDUSTRY]
- Tell me who my main competitors are in [INSERT INDUSTRY]
- What differentiates my competitors in [INSERT INDUSTRY]?
- What are the strengths and weaknesses of this competitor’s branding [INSERT COMPETITOR]
- Make a table summarizing the top 5 brands in [INSERT INDUSTRY] and their strengths and weaknesses
- Create a buyer persona for customers in [INSERT INDUSTRY]
- What are the main pain points of customers in [INSERT INDUSTRY]?
- What products and services could I offer to customers in [INSERT INDUSTRY]?
- How can I find out more about customer preferences in [INSERT INDUSTRY]?
- What drives customer purchasing decisions in [INSERT INDUSTRY]?
- Create a survey to ask customers about their preferences in [INSERT INDUSTRY]
- What are the top 5 books on market research?
- How can I segment my target audience?
- Draft a questionnaire I can use to understand how our customers perceive our brand
- How can our brand better reach millennial and general X audience in [INSERT INDUSTRY]?
- What does this study reveal about consumer presence? [INSERT TEXT]
- Summarize this studies in 3 paragraphs [INSERT TEXT]
- Help me to define my brand’s tone of voice to reach [TARGET AUDIENCE] in [INSERT INDUSTRY]
- Give me some ideas on a high-level marketing campaign I could use to reach [TARGET AUDIENCE] in [INSERT INDUSTRY]
- Summarize the following customer review and suggest ways we could improve our service [INSERT TEXT]
- What are the best courses on marketing?
- Create a graph showing [DATA POINT] from [START DATE] to [END DATE]
- Tell me how [INSERT website] is performing
- What is this web page’s value proposition [INSERT TEXT]
- Can you tell me what market research KPIs I should track [INSERT INDUSTRY]
- How can I measure my overall brand awareness?
- Detail consumer attitudes about [INSERT PRODUCT/TOPIC/INDUSTRY]
- What are some unaddressed customer needs in the following market? [INSERT INDUSTRY]
- What pricing models can I use for [INSERT PRODUCT/SERVICE/INDUSTRY]
- Create a template for a customer persona [INSERT INDUSTRY]
25 ChatGPT Prompts for Business
- “What are the top trends in [your industry] for 2023?”
- “What are the most important metrics to measure the success of our business?”
- “List ways to reduce costs and increase profitability.”
- “How can we use social media to increase brand awareness?”
- “How can we improve search engine optimization for our business?”
- “How can we improve our customer service experience?”
- “What are some ways we can boost productivity and employee engagement?”
- “What are the best tools for budgeting?”
- “How can A/B testing improve our website’s performance?”
- “How can we use automation to simplify our marketing and sales tactics?”
- “List the ways we can use a webinar to increase brand awareness and leads.”
- “What are the best practices for creating a strong company culture?”
- “Generate ways to use virtual tours to showcase products and services.”
- “List the benefits of using a digital asset management tool to organize and share company assets.”
- “List the benefits of using a customer journey mapping tool to improve the customer experience.”
- “Generate different ways to use augmented reality to enhance our [product or service].”
- “How can blockchain technology improve business processes and boost security?”
- “List the different ways we can implement a customer loyalty program to increase sales and retain customers.”
- “How can we use customer testimonials to boost our brand’s trust and credibility?”
- “What are some customer onboarding best practices?”
- “What are some employee onboarding best practices?”
- “What are common mistakes start-up companies often make?”
- “How can I boost employee retention?”
- “What are the best practices for maintaining high morale within your organization?”
- “What are best practices for start-up businesses?”
9 ChatGPT Prompts for Analytics
- “What are the most important KPIs for [industry].”
- “Write a SWOT analysis for our website traffic.”
- “What is a good bounce rate for our website?”
- “How do we boost leads on our website?”
- “What are the best website analytics tools?”
- “How can I track my company’s analytics on social media?”
- “How did I determine which channel generates the most web traffic for my brand?”
- “What social media platform generates the most leads?”
- “How can I optimize my website to rank higher in SERPs?
Read More: Emmett Shear is the New Interim CEO of OpenAI. What You Need to Know About Sam Altman Replacement
Getting the Best Results Out of ChatGPT
ChatGPT is an incredibly useful tool for improving your marketing, but there are a few easy things you should do to get the most out of it. Some of these are:
1. Be Detailed
Include as much background information as you can about your product, the business it’s in, the people you want to reach, and the way you talk. This will help ChatGPT produce a result that meets your needs. If the first prompt doesn’t give you enough information, ask more questions and add more information until you’re happy with the result.
2. Fact-check the Results
ChatGPT often sees things that aren’t there and makes things up. Of course, you should double-check all the information it gives you to avoid making any mistakes or false information in your content.
3. Add a Human Touch
Eventually, don’t forget to give your marketing a human touch. When it comes to your business and its voice, you should get most of your creative ideas from your marketer’s views. Because of this, ChatGPT should be used to help you be more creative, not to replace it.
The Bottom Line
If you take the time to write thorough ChatGPT prompts and check the results for accuracy, you’ll learn useful things and save time and money on making interesting marketing content. Give your AI assistant all the information it needs to get the best results, help you meet your marketing KPIs, and help your business grow.
FAQs
- What is ChatGPT, and how does it contribute to marketing?
- Answer: OpenAI’s ChatGPT is an artificial intelligence (AI) tool that assists marketers with a variety of duties, including content creation, email marketing, social media marketing, and market research, through the use of natural language processing. It expedites tasks such as content generation, revision, and marketing strategy consultation.
- How can marketers benefit from ChatGPT in content creation?
- Answer: Marketers can leverage ChatGPT to generate blog topics, headlines, content outlines, SEO keywords, meta descriptions, and more. It serves as an efficient content assistant, helping with the creation of articles, blog posts, product descriptions, and various other types of content.
- What are some specific use cases for ChatGPT in email marketing?
- Answer: ChatGPT aids email marketers in crafting cold emails, subject lines, templates, follow-up emails, and pitches. It can provide insights on improving conversion rates, optimizing emails for mobile users, and even personalizing messages based on customer personas.
- How does ChatGPT assist in social media marketing efforts?
- Answer: ChatGPT supports social media marketers by suggesting ideas for posts, creating content for different platforms (LinkedIn, Instagram, Twitter, and TikTok), generating captions, and proposing calls to action. It aids in enhancing engagement and promoting products or offers effectively.
- In what ways can ChatGPT contribute to market research for businesses?
- Answer: ChatGPT aids in market research by identifying trends, competitors, strengths and weaknesses in branding, creating buyer personas, understanding customer pain points, and even suggesting survey questions. It can assist in gathering valuable insights to inform business strategies and decisions.